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CRE Annual Meeting ended successfully

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On 7 January 2023, CRE managers from all departments and above had a year-end meeting with the theme of "We walk together, create the future together" to welcome the Chinese New Year. At the beginning of the meeting, CRE Administration Manager Ren Huan gave a welcome speech to thank everyone for coming to the meeting and announced the start of the 2022 CRE Annual Meeting. Mr. Ren Lejun, CRE's General Manager, gave a speech to welcome everyone present and expressed his heartfelt gratitude to everyone for their enthusiasm and actions throughout 2022. Mr. Ren then gave a short speech on the development of CRE in the year and the progress of the completion of various indicators, making it clear that CRE will keep its head in the production concept and firmly establish the foundation of creating the future with quality, and finally, Mr. Ren also wished everyone a happy new year, and in the coming year, we will walk together to create the future. Mr. Liu Jianjun, Deputy General...

Projector price competition no longer, features and quality dominate the market

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2022 has come to an end and the projector industry, which has experienced an explosive year of growth, has also drawn to a close with sales in the fourth quarter. According to the latest data from the Fourth Quarter China Projector Industry Online Market Report, 1.38 million projectors were sold overall, and the average market price has risen to 1,635RMB. The year-on-year increase in sales volume and average sales price also means that the projector market as a whole is still in the expansion phase, with a marked increase in tolerance for price. Diversification and differentiation of projector features and prices will be the mainstay of sales in 2023.   Throughout 2022, shipments of home appliances and 3C products declined severely, reflecting to a certain extent the saturation of the market for just-in-time appliances, but unlike this, new appliances that improve quality of life have emerged, and home smart projectors can be classified as such. Consumers are less price-sensitive t...

Consumer electronics projector sales reverse upward trend

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The third quarter of 2022 China's consumer electronics statistics report came out, and it was a big surprise that almost the entire category of product shipments saw a decline of varying degrees, with mobile phone shipments down about 10% year-on-year, laptop shipments down about 20% year-on-year, and Bluetooth speaker shipments down about 27% year-on-year.   Of course, the reason for the decline in shipments is the recurrence of the epidemic, supply chain price increases and other factors, but the overall consumer electronics category showing a downturn has been difficult to avoid.   And projectors in the overall environment under the declining trend showed a reverse growth trend, the entire third quarter year-on-year shipments increased by more than 35%, the entire 2022, projector shipments also increased by about 20%, projectors as a traditional item in the consumer electronics category, in recent years the heat remains high, home projectors are into thousands of households...

CRE conducts induction group training for new staff

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On 12 April 2022, CRE conducted the first group training for new employees in 2022. The training was conducted around the company culture, projector knowledge and OA approval process. The training instructors were Ren Huan, HR Manager, Liu Xiaolong , Production Manager and Zuo Hui, HR Director.   In the morning, HR Manager Ren Huan introduced the company history, corporate culture, existing team and future planning of CRE to the new employees, who all listened attentively and took notes carefully. At the end of the introduction, the staff handbook was signed off. Manager Ren Huan introduced the staff handbook and the company rules and regulations in an efficient and interesting manner, and the new employees from all departments were clear about the company's objectives, recognised the company culture and expressed their excitement and expectation of joining the CRE family.   During the break, Administrative Specialist Peng Ying arranged two small games, "Find Your Friends...

Celebrating CRE's 18th Anniversary

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Time flies. CRE Electronic Technology Co., Ltd. ushered in its 18th birthday. Eighteen years of history has witnessed the ups and downs of CRE, accepted the baptism of market ups and downs, and survived the sophistication of the industry's rise and fall. CRE has overcome difficulties and forged ahead, finally achieved fruitful results until today. On June 17, 2022, CRE launched a celebration of its 18th anniversary.   In response to the epidemic prevention policy, and take into account the work efficiency of the production line, this event was held in the hall of CRE Headquarters. Operators and line leaders of each production line were invited as representatives to receive various benefits issued by the company and share them together.   Before the start of the event, the administrative center has completed the layout of the venue. The customized anniversary water cups are surrounded by various snack and fruit trays, placed in the number 18, ...